Kona to donate 1,000 bikes to

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Kona to donate 1,000 bikes to

Message par Oyez Oyez » Mar Mars 04, 2008 5:30 am


Author: spoiledgoods

From its inception in 2005, the Kona AfricaBike program has had a simple, primary focus: provide durable, easy-to-maintain AfricaBikes to healthcare workers to assist in the treatment of HIV/AIDS patients. To date, Kona has donated roughly 500 bikes and will double their output this year by generating 1,000 AfricaBikes for the project.
One of the main reasons that has enabled Kona to produce such a great allotment is the 2-for-1 AfricaBike sales program where Kona donates one bike for every two purchased by consumers. The AfricaBikes are delivered to Bicycling magazine and Bristol-Myers Squibb's Secure the Future Foundation BikeTown project and other non-profit and non-governmental organizations (NGOs) whose missions include helping to improve the quality of life in sub-Saharan Africa. In addition, for 2008 Kona has broadened its scope and is developing projects with the World Wildlife Foundation and other organizations. Details will be forthcoming.


[img:500:312]http://i3.pinkbike.com/photo/1799/med/mpbpic1799086.jpg[/img]




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